In Flames announce new album ‘The Mask’, first video & single released

In Flames

 

Legendary Swedish melodic heavyweights IN FLAMES are thrilled to announce their thirteenth studio album, titled, »I, The Mask« that will be released on March 1, 2019 via Nuclear Blast (worldwide, excl. North America) and Eleven Seven Music (North America). Pre-orders for the album will begin January 11 offering ‘I Am Above’ (stream here) and ‘(This Is Our) House’ (stream here) as instant downloads. The 12-track album reunites them with Grammy-nominated producer Howard Benson (MY CHEMICAL ROMANCE, MOTÖRHEAD) who also produced 2016’s »Battles«. Additionally, the album was mixed by Grammy award winner Chris Lord-Alge (CHEAP TRICK, LINKIN PARK) and mastered by Grammy mastering engeneer, Ted Jensen (PANTERA, EAGLES, GUNS N’ ROSES).

The album artwork is created by artist Blake Armstrong and depicts a unique interpretation of the band’s mascot, The Jesterhead. The story of the cover will be revealed via the full album artwork on March 1st, which coincides with each song on the album.

“This album is really a special one to us. Since our last record, “Battles”, we’ve established our own annual festival in Sweden and have been touring non-stop worldwide, creating an even stronger bond with our fans. You could say it was a big part of our inspiration for this album. It’s been such a long journey that just keeps going and growing; We feel extremely thankful for that, and for the support that makes it possible. We dedicate our 13th album, “I, The Mask” to our fans who allow us to keep making music and playing it every night. IN JESTERHEADS WE TRUST.”

Anders Fridén from IN FLAMES

IN FLAMES are also proud to debut two killer tracks from »I, The Mask« – the superlative anthems ‘I Am Above’ and ‘(This Is Our) House.’  A poignant video for ‘I Am Above’ has also been revealed, which features famous Swedish actor Martin Wallström (Mr. Robot). The video takes place in a pitch black room with Martin who eerily lip syncs the metal ballad with expressive facial gestures that capture the song’s emotion. Meanwhile, the lyric video for track ‘(This Is Our) House’ features unseen footage from the band’s first annual Swedish festival, BORGHOLM BRINNER (Borgholm Is Burning).

 


 Stream ‘I Am Above’ HERE, and ‘(This Is Our) House’ HERE.
Watch the lyric video HERE.

 

“I was very intrigued by doing something I’ve never done before and honored getting the question from IN FLAMES. Also trying to portray a lively song in a dark room, sitting in front of a camera was challenging, but I felt strongly for the song and the lyrics, so that was a comfort.”
Martin Wallström from Mr. Robot

»I, The Mask« will undoubtedly showcase why IN FLAMES are one of the biggest metal bands in the world – never shying away from pushing their artistic boundaries, crafting music that’s as catchy as it is crushing. Formed in 1990, the band are considered one of the forefathers of melodic death metal and the purveyors of the ‘Gothenburg sound’. With twelve studio albums under their belt, countless successful tours around the globe playing with the likes of METALLICA, IRON MAIDEN, MEGADETH and DEEP PURPLE – with millions of records sold and a massive fanbase worldwide, In Flames have proven to be an unstoppable force. From their 1994 debut »Lunar Strain« onwards, the band’s intricate twin guitar attack, melodic vocals and superb arrangements have given them a signature sound that has evolved throughout the years.

 

Track list of I, The Mask

Voices
I, The Mask
Call My Name
I Am Above
Follow Me
(This is Our) House
We Will Remember
In This Life
Burn
Deep Inside
All The Pain
Stay With Me

 

In Flames - The Mask

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